Ashley Parks, CFP®
Ashley has been helping families navigate their financial goals and strategies since 1999. Her education as a Certified Financial Planner professional, and her role as a financial advisor and an insurance professional has given her the ability to help clients with varying goals and resources.
At Texas A&M, Ashley pursued a BBA in Finance and later went on to SMU for her Graduate Certificate in Financial Planning. Ashley’s passion is helping families make educated financial decisions to reach their goals. She knows that you can’t plan for everything that life throws your way, but you can make smart, deliberate choices which can make all the difference.
Ashley was born in Dallas and lives in Preston Hollow with her husband James and their daughter Madison. She is a member of the Financial Planning Association, Junior League of Dallas, National Charity League, past member of the Board of Directors for the Episcopal School and past President of the Preston Hollow East Homeowners Association. She enjoys the outdoors, gardening and spending time with family and friends.
It’s important to have a trusted advisor to work through the various financial decisions that are a part of our daily lives. I help clients confidently move towards their financial and lifetime goals with a holistic approach.
In 2011, Ashley published her book, The Saving Seed: Growing a Financially Healthy Family Tree as a resource to help families understand how money fits into their lives and how to model healthy financial behaviors for their children.
Ashley is a Registered Representative and Investment Advisor Representative of Securian Financial Services, Inc.